by: Valto Loikkanen
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How to present your startup in an effective and efficient way?

For any Start up, there is a need to build a great pitch and make it effective. Here are the most typical topics you should cover in your first short pitch, where the goal simply is to have a change in the next step.

  • The problem
  • The solution
  • The market
  • The plan to reach the market (inc. your team’s knowledge base)
  • Proposed Deal

If you think about this in “PowerPoint format”, in your elevator pitch (3-5 min), you should not have more than 5 points per slide with max 7 rows of text. The idea is that you only hit the highlights and make your audience “want to hear/read the details” = your goal.

Here’s few pointers by Carmine Gallo about the Presentation Secrets of Steve Jobs.

  1. first set the theme
  2. outline your presentation and make it clear when you have covered one thing before moving on to the next one
  3. BE excited. If you are not, why would the audience be?
  4. sell experiences or value, not the features
  5. make it visual, less text more images
  6. practise, practise and practise
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About the author

Valto Loikkanen Valto is a co-founder of Grow VC, an entrepreneur who has started several companies across Europe and the US in the web and mobile fields. Forward thinking and always seeking the next big web and mobile success, as an entrepreneur, investor and advisor. Follow Valto on Grow VC, Twitter, LinkedIn, Google+

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This entry was posted on Friday, February 19th, 2010 at 5:31 pm and is filed under Business Education, How to invest in startups, VC Capital. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.